You use a line sheet to provide information about third-party products that you offer as a wholesaler, suppliers that you work with, or distributors that offer your manufactured goods for sales.
Line sheets take many forms, from a simple listing of partnered companies to a full-blown product comparison chart.
Sales Reference
Your sales representatives have a lot of information to juggle already, and inaccurate details can lose you customers and suppliers. Line sheets act as the sales team’s reference sheet that they always have on hand. They don’t have to guess whether you work with a particular company or offer certain products. Instead, they have it right in front of them.
If you use a single sales team, but work in many categories, create a line sheet for each. These sheets should give salespeople an answer in a single glance, rather than requiring a full read through to figure out the right information.
Customer Information
Line sheets also offer a valuable lead magnet for potential clients or partners. You can build their trust in your company when they see you working with industry leaders or providing high-quality products in the market segment. Some line sheets act as comparison charts, giving leads a visual way to determine the right options for their needs.
Line Sheets Information Management
CATSY’s Line sheets creator is a valuable tool, but it needs up-to-date information to do its job. A product information management system, such as CATSY, offers several features that help you give your sales teams and customers the data they need to make informed decisions.
A centralized database of product, supplier and third-party company details streamlines the line sheet creation process. When you add new vendors or remove old products, this change is reflected throughout the entire system. If your PIM solution is integrated with your website, you don’t even need to upload the new files.
Line sheets offer another information channel for your company. When you use a product information management system to coordinate all the data that goes on the cards, you ensure that your staff and customers are empowered with the proper details.
