When you step into a store, what’s the first thing you do? If it’s the usual grocery or department store, your feet might lead you naturally where you need to go. You know where to find a specific product by its categories and related items. If you don’t know, signs will prompt you to the right place. That same intuition…
Are you operating an online B2B store on the Shopify platform? New businesses have been flocking to Shopify like bees to pollen, and understandably so. With a range of offers, from standard platforms for smaller merchants to Shopify Plus for larger enterprises, Shopify has been the go-to for a diversity of business types. The question is: Are you keeping up with the modern B2B buyer experience?
Selling industrial tools, equipment, and other products on a Shopify store? PIM integrates with Shopify to reduce time, cut costs, and boost sales.
Managing a multi store business can be challenging, on Shopify or otherwise. PIM can help overcome these challenges without significantly adding workload.
Onboarding a PIM system can be challenging in terms of transitioning from an old way of doing things to a new one. But if you’re hesitating about onboarding a PIM system for your business, here’s the truth about common misconceptions about PIM implementation.
Industrial tools marketing comes with a set of challenges that don’t apply to other markets. For one, industrial tools companies tend to be extremely niche B2B organizations. Certain types of equipment, such as smaller hand tools, components like bolts, springs, and heavier machinery or parts apply to a limited number of potential prospects, like factories or industrial companies. Because of…
Catalog management has come a long way, from print catalogs to predominantly digital. Learn about 2020’s major trends in catalog management software.
Investing in high-quality PIM data is investing in the future of your organization. The PIM market has really skyrocketed in the past decade, and the next five years are no exception. According to PR Newswire, the PIM software market value is set to reach $16 billion by 2025. Product content is the basis for products that sell themselves. Before your…
Finding more ways to drive revenue is a central goal for any brand, new or old. Product sheets, datasheets, spec sheets, sell sheets – whatever you want to call them – can do just that. Certain products that are more technical or complex in nature require product sheets, but that’s not their only purpose. Today, a product sheet can be…
We’ve seen that 2020 has been a big year for eCommerce. The growth of online retail has taken the fast lane due to the pandemic. More people are depending on online shopping now than ever. With eCommerce’s trajectory, businesses are increasingly in need of product information management (PIM) software to keep up with demand. Likely, the importance of PIM for…