Catalog management has come a long way, from print catalogs to predominantly digital. Learn about 2020’s major trends in catalog management software.
12 Reasons Why Excel Doesn’t Work as a PIM
If you have been using Excel for your eCommerce product information, I encourage you to consider a change. Traditionally, businesses in eCommerce often manage their product information in the classic Microsoft Excel spreadsheet. It makes sense considering Excel and other spreadsheet software (Google sheets, for example) are intertwined with the history of eCommerce. In fact, spreadsheets were a step-up from…
PIM & DAM: The Solution for eCommerce Growth
Running an ecommerce business will quickly teach you that you will need both PIM and DAM to make progress. Having a way to manage all your product attributes and relevant media is a key step in making strides in your goals. Eventually, there comes a time in which it’s harder to be successful in doing what you’ve always done. That’s…
PIM Tool Drives Omnichannel Efficiency | Catsy PIM Solution
An omnichannel approach to eCommerce is very important for global brands. The typical buyer will cross a variety of shopping channels: digital platforms, social platforms, and retail experiences. Delivering a consistent experience across all channels and touchpoints can maximize sales growth. That being said, it’s a challenging venture. With the PIM Tool, you can improve efficiency while boosting each channel’s potential to…
The Power of Customized PDF Catalogs
If you’ve yet to consider digital catalogs, you’re leaving money on the table. Learn how customized PDF catalogs can boost sales and improve marketing.
DAM Empowers You to Sell More Products Online
Are you leveraging your assets to sell more online? Digital Asset Management (DAM) gathers and organizes your digital assets to create the compelling product pages that convert visitors into buyers today.
7 Ways PIM Promotes Global Scalability
Ecommerce has become a global establishment. More sellers are realizing this wide expanse of opportunity. In fact, by adopting a strategy that breaks down international borders, sellers have achieved a sales growth of 10-15%. It may seem like a huge feat, but with software like PIM, global scalability is much more navigable. If you want to open your door to…
PXM (Product eXperience Management): The Bridge from eCommerce Content to Revenue
PXM – Product Experience Management – Growing sales in the digital world
Top 10 Reasons Why Enhanced Content Pages Convert
Businesses, brands, organizations all want to connect with customers. In the context of business, the customer is the one who buys a seller’s service or product. It’s a two-way relationship. Any good customer relationship requires communication. The brand needs to communicate its message and that is exactly where enhanced content pages come into play. Enhanced content pages go by many…
5 Ways Data Governance Drives Revenue
Everyone who works with product content knows keeping information accurate and images up-to-date is difficult. Data governance is a sure fire way to stay on top of your product content, to drive sales success and grow market share.