{"id":9686,"date":"2022-10-21T12:12:47","date_gmt":"2022-10-21T18:12:47","guid":{"rendered":"https:\/\/catsy.com\/blog\/?p=9686"},"modified":"2025-04-22T11:50:00","modified_gmt":"2025-04-22T17:50:00","slug":"amazon-shopify","status":"publish","type":"post","link":"https:\/\/catsy.com\/blog\/amazon-shopify\/","title":{"rendered":"Amazon or Shopify: Which Platform is Better for Your Business Model?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9686\" class=\"elementor elementor-9686\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6ec79de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6ec79de\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-18ca66bf\" data-id=\"18ca66bf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6fcd0666 elementor-widget elementor-widget-spacer\" data-id=\"6fcd0666\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adf6c1a elementor-widget elementor-widget-heading\" data-id=\"adf6c1a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Shopify vs Amazon: Which Platform is Better in 2024 for Your Business Model?<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6989d2f\" data-id=\"6989d2f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-344914d0 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"344914d0\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/Amazon-vs.-Shopify-1024x576.png\" class=\"attachment-large size-large wp-image-9687\" alt=\"Shopify vs. Amazon\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/Amazon-vs.-Shopify-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/Amazon-vs.-Shopify-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/Amazon-vs.-Shopify-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/Amazon-vs.-Shopify-1536x864.png 1536w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/Amazon-vs.-Shopify-600x338.png 600w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/Amazon-vs.-Shopify.png 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-5023c2c7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5023c2c7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6a1d7101\" data-id=\"6a1d7101\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-571d5363 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"571d5363\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Deciding which platform to use depends largely on your business model, catalog size, target audience, and management preferences.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Amazon has a complex selling platform, paired with a large organic customer base.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Shopify makes it easy to start selling immediately, but you're responsible for site traffic.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-663c35e1 elementor-widget elementor-widget-spacer\" data-id=\"663c35e1\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-19e64298 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"19e64298\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1e6344d0\" data-id=\"1e6344d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d8daf7a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d8daf7a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-62d1eec5\" data-id=\"62d1eec5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-75d62bf8 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"75d62bf8\" data-element_type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;hm hm-arrow-right1&quot;,&quot;library&quot;:&quot;happy-icons&quot;},&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset&quot;:111,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_effects_offset&quot;:0}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tIn this Article\t\t\t<\/h4>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\"><i class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\"><i class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-5a32664e\" data-id=\"5a32664e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1077bd8d elementor-widget elementor-widget-text-editor\" data-id=\"1077bd8d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Wix, SquareSpace, Zyro, Amazon, Etsy, Shopify, BigCommerce. Let\u2019s face it, the options for a business to sell online are overwhelming. Every brand knows that in order to really get their products and message out there, they pretty much have to Even the tried and true method of searching Google for the best platform turns up more questions than answers.<\/p><p>It leaves customers and businesses alike in a desert of advertisements, stock info, and app store links as far as the eye can see. Thirsty for answers and tired of comparing apples to oranges to bananas\u2013 it can seem exhausting and never-ending. But the question still remains: out of the most popular of these platforms\u2013 Amazon and Shopify\u2013 which is better?<\/p><p>Well, it\u2019s actually a lot simpler than it may seem. There\u2019s just one question you need to answer:<\/p><p><em>Are you a buyer, or are you a seller?<\/em><\/p><h2><strong>Sellers vs. Buyers on Shopify and Amazon<\/strong><\/h2><h4>Buyers on Shopify<\/h4><p>If you\u2019re a buyer, stumbling onto the Shopify website is a confusing hedge maze of green images and links. But that\u2019s because it\u2019s not really for you. Shopify offers sellers an easy way to set up their own websites to sell their goods.<\/p><p>It offers all a seller needs for a minor subscription fee: a domain, a store builder, themes to best fit the brand\u2019s aesthetic, and most importantly, an intuitive fulfillment method for sellers to actually, well, <em>sell <\/em>their goods to people all over the globe. It\u2019s no wonder that small businesses and huge companies like Sephora and Whole Foods alike proudly boast a Shopify-hosted platform.<\/p><p>Read also &#8211;\u00a0<a style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; background-color: #ffffff; font-size: 1rem;\" href=\"https:\/\/catsy.com\/blog\/shopify-vs-bigcommerce\/\" target=\"_blank\" rel=\"noopener\">Shopify vs BigCommerce<\/a><\/p><h4>Sellers on Shopify<\/h4><p>Shopify is a business\u2019s own domain (both figuratively and literally). Shopify allows a brand to work as independently as possible. More than that, Shopify also allows brands to buy additional apps to easily connect with other management systems any business needs like ERP\u2019s and CRM\u2019s (that\u2019s \u2018<a href=\"https:\/\/dynamics.microsoft.com\/en-us\/erp\/what-is-erp\/\">Enterprise resource planning<\/a>\u2019 and \u2018<a href=\"https:\/\/www.techtarget.com\/searchcustomerexperience\/definition\/CRM-customer-relationship-management\">customer relationship management<\/a>\u2019 to you and me).<\/p><p>Shopify offers brands a more holistic approach to running their eCommerce business. If Amazon is a marketplace\u2013 full of everything a buyer might need or want\u2013 Shopify is an exclusive boutique where the products are better made and better sourced.<\/p><h4>Sellers on Amazon<\/h4><p>However, if you\u2019re a seller, Amazon can seem like Mount Everest. It\u2019s not impossible to launch your brand on Amazon, but there are some challenges. Nearly everyone knows about how Amazon started out as a garage bookseller before becoming the behemoth of a company it is today. But what can be lost in the minds of the modern consumer is that Amazon was actually built with the buyer in mind. Offering options upon options of the products.<\/p><h4>Buyers on Amazon<\/h4><p>Buyers can search for nearly anything on Amazon\u2019s website today and find it. From roofing nails to cosmetics and back to books, if a customer wants it, Amazon\u2019s probably got it\u2013 probably at a few different price points, too.<\/p><p>But for sellers, it\u2019s a bit more complicated. Most brands have to apply for Amazon\u2019s brand registry before they can really begin. That can include uploading not only a business license, but an ID and EPA registration card, direct fulfillment requests, and a whole list of other documents depending on what you\u2019re selling.<\/p><p>It can be overwhelming for a small business or a pain for a larger business to track down all those needed docs to even get the OK to <em>add <\/em>your catalog to Amazon\u2019s <em>two <\/em>different seller platforms. Businesses can and often are able to set up shop on Amazon, but the process isn\u2019t nearly as smooth as other platforms.<\/p><h2><strong>Shopify vs Amazon: Comparison Chart of eCommerce Platforms<\/strong><\/h2><table><tbody><tr><td>\u00a0<\/td><td><p>Shopify<\/p><\/td><td><p>Amazon<\/p><\/td><\/tr><tr><td><p>List Building<\/p><\/td><td><p>Yes<\/p><\/td><td><p>No<\/p><\/td><\/tr><tr><td><p>Platform Type<\/p><\/td><td><p>Domain and Website builder<\/p><\/td><td><p>Third-Party Seller<\/p><\/td><\/tr><tr><td><p>Design Control<\/p><\/td><td><p>Yes<\/p><\/td><td><p>No<\/p><\/td><\/tr><tr><td><p>Paid Marketing<\/p><\/td><td><p>Yes<\/p><\/td><td><p>Yes<\/p><\/td><\/tr><tr><td><p>Customer Support<\/p><\/td><td><p>Yes (more options are available depending on plan choice, including phone, chat and email)<\/p><\/td><td><p>Yes<\/p><\/td><\/tr><tr><td><p>Mobile-Friendly<\/p><\/td><td><p>Yes<\/p><\/td><td><p>Yes<\/p><\/td><\/tr><tr><td><p>Price<\/p><\/td><td><p>$29 to $229<\/p><\/td><td><p>Ninety-nine cents per each item sold on Individual plan. $39.99 per month for Professional plan<\/p><\/td><\/tr><\/tbody><\/table><h2><strong>6 Key Differences of Online Stores: Amazon and Shopify<\/strong><\/h2><p>When deciding between using Shopify and Amazon to launch a brand, business owners need to keep the customer experience at the front of their minds. Do you have a wide range of products? Which payment options do you need? Are you prepared to handle shipping fees and fulfillment fees?<\/p><p>While multichannel selling is an option, and your brand can easily grow by utilizing Shopify and Amazon, let\u2019s focus on the key differences between the two so you can decide the best place to start.\u00a0<\/p><h3><strong>1. The Appeal of Shopify to Sellers<\/strong><\/h3><p>Amazon\u2019s marketplace is a breakneck competition for big boxes and customers. Comparatively, Shopify\u2019s more controlled and individualized approach takes all of that away as the only items being sold are sold there by the brand \u2013 not a wholesaler or a rogue retailer. Since Shopify requires building your own store, it provides more customization options for sellers.<\/p><p>With the marketplace taken out, the seller has total control over their items. Anything and everything there is to decide. Copy, images, prices and reviews are all in the seller\u2019s hands\u2013 something Amazon can\u2019t boast.<\/p><h4><strong>Multi-Store Selling on Shopify<\/strong><\/h4><p>Shopify also allows businesses to run several different stores under one parent brand without having to go through the hassle of setting up different vendor codes to access a different\u00a0<a href=\"https:\/\/catsy.com\/blog\/digital-catalogs\/\" target=\"_blank\" rel=\"noopener\">product catalog<\/a>. With the option for one or more different sites, things like search engine optimization can be tailored to each individual page rather than a single listing page like Amazon offers.<\/p><p>Other facets of your brand like marketing messages, hidden keywords that allow your brands to be added to search results, and branding words hidden in the copy can be exacted to each individual page \u2013 all from one backend system. Shopify is a better platform for sellers looking for extensive control over their online presence.<\/p><h4><strong>Shopify = Options for Sellers<\/strong><\/h4><p>The variety of options that Shopify offers to sellers is further expanded upon when sellers take into consideration catalogs and their varying styles, aesthetics, and unique offerings. Amazon\u2019s seller interface requires the seller to log in and log out of each product\u2019s profile in order to make changes \u2013 even simple ones like item titles or dimensions. On the other hand, Shopify\u2019s seller interface allows sellers to seamlessly shift between catalogs and make overarching changes (both simple and complex) with relative ease. In short, fine-tuning your catalog is a breeze with Shopify.<\/p><h3><strong>2. Comparing App Interface, Amazon vs Shopify<\/strong><\/h3><h4><strong>Amazon Interface requires more work for sellers, but has a better buyer appeal<\/strong><\/h4><p>One thing about Amazon that appeals to a huge customer base is the ease it takes to access the site. Nearly everyone can open the Amazon app from the comfort of their sofa and search for deals on their smartphone. Amazon is the largest online marketplace, and this accessibility drives traffic on Amazon.<\/p><p>For a seller, it\u2019s a bit more of a headache. This is because the very same app that they might use to buy books or clothes, is the very same app they\u00a0<em>must <\/em>use in order to content with their business needs. Much like sellers have to do in order to hop between brand catalogs, they must hop between their personal Amazon account and their business one. There is no option for a separate Amazon Vender or Seller app, making switching between buyer and seller an annoying and cumbersome process to manage all online stores.<\/p><h4><strong>Shopify Interface is better for sellers<\/strong><\/h4><p>Shopify, however, is an app made for individual sellers. The Shopify app allows you to modify and create your online business easily with its easy-to-use online store builder. Shopify lets you build and customize your store in ways Amazon doesn\u2019t offer. Anything you might be able to do on a desktop or laptop computer can now be done on your smartphone. From a plane, or in Spain, or even in the rain, you can add items to your catalog, adjust product details, and even edit your store\u2019s landing page. Shopify\u2019s app (in theory) is all online sellers might ever use to start and maintain their brand\u2019s page. In addition, Shopify makes multichannel selling easier. Amazon\u2019s app interface sometimes struggles to add items correctly.<\/p><h3><strong>3. Marketing Options<\/strong><\/h3><p>From the more old-school billboards and radio ad, to the new-school TikTok paid advertisement or podcast commercial, anyone can tell you marketing is a brand\u2019s best friend. Even those who know next to nothing about eCommerce platforms or SEO research can tell you how many advertisements they had to listen to today. Maybe they can even quote some of their favorites. But unlike funny one-liners and catchy jingles, brands have to be a little more inventive when it comes to marketing in the digital space. In a space where most pop-up ads are met with outright disdain and jingles can be quickly silenced with a click of a button, what\u2019s a brand to do?<\/p><p>Well, if a brand uses Shopify as its central eCommerce platform, then list building is your best option. List building allows brands to do just as the name suggests\u2013 build a list of potential and returning customers.<\/p><h4><strong>Marketing options with Shopify\u00a0<\/strong><\/h4><p>Shopify allows brands to use one of the oldest forms of digital communication \u2013 email \u2013 in order to sort out customers who would be interested in buying their items again or checking in on newly released products. This is particularly effective since Shopify provides eCommerce tools to integrate with social media channels. Shopify users can target just the right customer to their platform \u2013 not just anyone who might be browsing a specific webpage or app. Shopify even allows list building to snag phone numbers from willing customers in order to send out the occasional text message about upcoming sales and new item drops. It\u2019s targeted marketing in its easiest and most effective way \u2013 brands merely have to sit back and relax (and automate the occasional email).<\/p><h4><strong>Marketing options with Amazon<\/strong><\/h4><p>Amazon, however, does not offer list building. They offer brand stores as a way to showcase the brand\u2019s product line. Using a selection of standard layout and linking options, brand\u2019s can create their own storefront like a stall in a larger marketplace. This not only lends to the brand\u2019s credibility (as the one true brand, rather than a third-party seller), but doesn\u2019t yet allow traffic to their storefront to be tracked. Without list building, brand\u2019s have to rely on loyal customers seeking them out on Amazon\u2019s larger platform. Plus, checking back in to see when new items drop and if sales (which are regulated by Amazon) are taking place. The customer could be updated if they chose to follow the brand\u2019s storefront, but that just makes the store easier to find on the marketplace as a whole\u2013 not exactly pushing new items to create customer engagement and sales.<\/p><p>As of 2022, Amazon is attempting to dip a toe into brand marketing with a feature entitled \u2018Amazon Post\u2019. Functioning sort of like an Instagram for brand\u2019s, Amazon Post allows brands to feature specific products and their features. Best of all, it allows for sellers to track how many times a potential or returning customer interacts with their posts. Currently, Amazon Post is the best way to gauge customer traffic a brand has. The only drawback? Posts on Amazon Posts must be made regularly and <em>manually<\/em>. Much like the daily snapshot of your dog or your morning coffee Instagram allows, Amazon Post does not allow for automation.\u00a0<\/p><h3><strong>4. User Friendliness<\/strong><\/h3><p>Buyers and sellers obviously have different ideas for user friendliness when it comes to Amazon and Shopify. Buyers need only a few things (barring some personal expectations). They need an intuitive search function to search for any item or related products they want. They need those to have a good amount of description attached to them to know exactly <em>what <\/em>they might be buying. And lastly, they need to know what the item looks like. These basics are all the buyer needs in order to make a purchase. But they\u2019re just a single piece of what the seller must have in order to get those items moving (and if you\u2019re a seller, check out our FAQ on how we can help you manage all those buyer needs here).<\/p><h4>Building out user-friendly stores<\/h4><p>These pieces can be difficult to upload and manage, but luckily enough both Shopify and Amazon have a pretty simple way to accomplish this. Shopify allows for sellers to list their products easily and change them at will with little to no interference. This allows the seller full control over their catalog and the speed at which products are launched and managed. Shopify also can be connected to most syndication sites in order to automate that process. Likewise, Amazon allows sellers to list their products with relative ease. Bulk upload are made easy for those sellers who don\u2019t have a syndication service at hand and in case something goes wrong, there\u2019s no additional charge for tech assistance. However, Amazon can and often does disable listings who have an MSRP a little too high.<\/p><p>They also have standards on verbiage that can be used in listings as well as in images. The lack of control can make Amazon a bit default to use. And for smaller brand\u2019s to compete with.<\/p><h3><strong>5. Pricing<\/strong><\/h3><p>For most businesses, the positives and negatives of eCommerce platforms really don\u2019t mean anything. Sure, it\u2019s helpful to know how sales channels, syndication, app interfaces and marketing work in Amazon and Shopify. But the most important thing for a brand to know when choosing a platform on which to sell ultimately boils down to one question: How much does it cost? And are there specific selling fees?<\/p><h4><strong>Amazon Pricing Plans<\/strong><\/h4><p>When looking at cost, Amazon can seem like the winner by a landslide, but like everything in life, it\u2019s a bit more complicated than meets the eye. Amazon Seller charges ninety-nine cents per each item sold, which seems like very little in the grand scheme of Amazon sales and costs and MRSP\u2019s. The cost further drops if the seller opts out of the individual plan and opts in for what Amazon brands as their \u2018Professional Plan,\u2019 bringing a brand\u2019s total to $39.99 a month.<\/p><p>This can make a big difference to a brand with lots of items in its catalog, but is only worth the money if a seller has the goods to back it up. The professional plan also allows brands to create a storefront and permits them to create \u2018A+ Content\u2019 (Amazon\u2019s term for enhanced content or any \u2018below the fold\u2019 content) free of charge. More than that, Amazon Marketplace allows anyone with a password and an email to login to their seller site. And although these things are supposed to be kept close to the chest, sharing of these login credentials is common for larger brands who often have an agency on hand for doing a lot of the day to day work.<\/p><h4><strong>Shopify Pricing Plans<\/strong><\/h4><p>As much information as Amazon\u2019s pricing leaves brand\u2019s to consider, Shopify just might be a bit more confusing. Simply put, Shopify lists their prices between $29 to $229 dollars. This would probably stop anyone\u2013 huge company or small business\u2013 in their tracks. After all, there is a huge difference between thirty dollars and also two-hundred-thirty dollars. That\u2019s quite literally the difference between a five-cup coffee machine and a coffee table\u2013with added storage. However, although the difference can be a bit staggering to think about when seen side by side, it\u2019s a lot simpler than it seems. According to Shopify, their base package (at that five-cup coffee machine price point) includes things like basic sales reports and two separate staff accounts.<\/p><p>Shopify\u2019s basic plan also allows for up to four different inventory locations and up to a seventy-seven percent shipping discount. The rate Shopify charges for credit transactions is steep, coming in at a rate of 2.9 percent plus thirty cents per transaction. This transaction fee could be challenging to brands as most shoppers rarely use cash, and using paper money is an impossibility in the digital space that most brands thrive in. This can limit a brand\u2019s chance for growth in the eCommerce space in a way Amazon doesn\u2019t.<\/p><p>However, advanced Shopify plan (coming in at the coffee table with added storage price point) includes all a brand could want. Perks like a custom report builder to track anything you could think to track and up to eight inventory locations are included. But there\u2019s more still. Fifteen staff accounts allow for larger catalogs to be accessed and updated with ease. Shopify also allows sellers with this plan to take advantage of up to eighty-eight percent off their shipping costs. It keeps getting better though. The cherry on top to this seemingly wonderful deal to sellers is the lowered transaction rate\u2013 coming in at 2.4 percent (plus that darn thirty cents) instead of the 2.9 percent take offered in the basic package. Additionally, Shopify Plus offers more advanced features for larger businesses.<\/p><h4><strong>Which pricing plan is best?<\/strong><\/h4><p>If this seems too good to be true <em>and <\/em>too pricey to manage, never fear. Shopify also offers a third option. A happy medium plan for brands that aren\u2019t quite small, but don\u2019t corner their market. Coming in at an affordable $79 (a price point close to a nice, single-cup coffee machine), this option is just right for any business. These plans really compound what Shopify is all about: options for brands. Amazon Marketplace might not be able to boast as many options, but for the small business just dipping a toe into the eCommerce water, it\u2019s a simple and uniformed option.<\/p><h3><strong>6. Global Selling<\/strong><\/h3><p>The goal of any brand is to go worldwide. Any brand would be excited to see their products being used anywhere and everywhere\u2013 from ice-cold Antarctica to sunny Los Angeles. Again, Shopify comes in handy for any brand wishing to make this a reality. Shopify allows for international selling. No questions asked and no special access or software needed. Shopify doesn\u2019t require a certain amount of sales or a huge catalog either. If you have a Shopify domain and a subscription then you have the power to sell to anyone anywhere they might be. Shopify is a better platform for those looking to build a global reach without many hurdles.<\/p><p>Amazon might be a global sales force allowing many brands to sell their products worldwide\u2013 but as with everything, it\u2019s a hard fought right for most brands. Amazon not only has their flagship site based in the U.S. but they also have sites based in Canada, the U.K. and more. And\u2013 you guessed it\u2013 all of these sites require a different seller account. Add to this different legal requirements of each country\u2019s commerce and marketing styles and setting up a global Amazon account really can feel like the weight of the world on a seller\u2019s shoulders.<\/p><h2><strong>Key Takeaways On Which e-Commerce Platform to Choose &#8211; Shopify or Amazon?<\/strong><\/h2><p>While the opinions expressed here might seem to be overwhelmingly pro-Shopify\u2013 we still love Amazon. For a buyer Amazon is an all you can eat buffet of options. It presents a never ending amount of goods to shop and compare. It\u2019s a buyer\u2019s dream come true\u2013 and it\u2019s no wonder Amazon\u2019s still a platform many businesses will brave in order to get their products out to the masses. Shopify, on the other hand, is confusing to the person who somehow lands on Shopify\u2019s landing page and tries to find a decent pair of sunglasses at a good price.<\/p><p>So, when the dust settles, Shopify and Amazon are tied. Neither one is better, but both are great in their own ways, and the ways they serve their target audience. Perhaps one\u2019s ease for business and the other\u2019s ease for buyers are the reason these two are the most popular eCommerce platforms worldwide, after all.<\/p><div class=\"flex flex-grow flex-col max-w-full\"><div class=\"min-h-[20px] text-message flex flex-col items-start whitespace-pre-wrap break-words [.text-message+&amp;]:mt-5 juice:w-full juice:items-end overflow-x-auto gap-2\" dir=\"auto\" data-message-author-role=\"assistant\" data-message-id=\"27cf9b66-9311-43dd-84c8-16b10865271f\"><div class=\"flex w-full flex-col gap-1 juice:empty:hidden juice:first:pt-[3px]\"><div class=\"markdown prose w-full break-words dark:prose-invert light\"><p>In conclusion, whether you decide to sell on Amazon or Shopify depends on your business goals. If you are looking for ease of use and a straightforward setup, selling on Shopify vs Amazon might be more appealing. However, if you&#8217;re aiming to reach a broader audience quickly, Amazon is an online marketplace that cannot be ignored. Both platforms have their strengths and weaknesses, and the choice ultimately depends on what you need to create a custom eCommerce experience and drive traffic to your site.<\/p><\/div><\/div><\/div><\/div><p>Start your free trial of Catsy <a href=\"https:\/\/catsy.com\/\">PIM and DAM<\/a>. See our\u00a0<a href=\"https:\/\/catsy.com\/product-information-management-system\" target=\"_blank\" rel=\"noopener\">PIM software<\/a>\u00a0and\u00a0<a href=\"https:\/\/catsy.com\/digital-asset-management\" target=\"_blank\" rel=\"noopener\">DAM software<\/a>\u00a0in action.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-inner-section elementor-element elementor-element-647e6a4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"647e6a4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-99432fe\" data-id=\"99432fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed6118c elementor-cta--skin-cover elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"ed6118c\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/catsy.com\/request-demo\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/CTA-1024x640.png);\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t<h4 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">Speed to Products to Amazon<\/h4>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tCatsy x Amazon Integration\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-md\">\n\t\t\t\t\t\tRequest Demo\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f195382\" data-id=\"f195382\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bbf4493 elementor-cta--skin-cover elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"bbf4493\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/catsy.com\/request-demo\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/10\/CTA-1024x640.png);\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t<h4 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">Centrally Manage your Shopify Stores<\/h4>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t\tCatsy x Shopify Integration\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item elementor-animated-item--grow\">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-md\">\n\t\t\t\t\t\tRequest Demo\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-6618ed1d elementor-widget elementor-widget-spacer\" data-id=\"6618ed1d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dca921a elementor-widget elementor-widget-spacer\" data-id=\"6dca921a\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17f3932e elementor-widget-divider--view-line_text elementor-widget-divider--element-align-left elementor-widget elementor-widget-divider\" data-id=\"17f3932e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tFAQs\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b2ccf7a elementor-widget elementor-widget-toggle\" data-id=\"b2ccf7a\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h6 id=\"elementor-tab-title-1871\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-1871\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Is it better to sell on Amazon than Shopify?<\/a>\n\t\t\t\t\t<\/h6>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1871\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-1871\"><p>Selling on Amazon is much easier than selling on Shopify. With Amazon, you only need to create an account, upload your product images, write descriptions for each product, add prices, and then wait for customers to purchase them. On the other hand, when you start selling on Shopify, you first need to register, set up your store, choose a theme, customize your website, and build out all of your inventory. This process takes longer, but once you&#8217;re done, you&#8217;ll be able to market your business directly from your website.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h6 id=\"elementor-tab-title-1872\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-1872\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Should I start on Shopify or Amazon?<\/a>\n\t\t\t\t\t<\/h6>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1872\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-1872\"><p>Amazon vs Shopify. Both platforms offer similar features, such as eCommerce stores, product listings, and payment processing. However, Shopify has a much larger community of developers, which makes it easier for them to create custom apps. Also, Shopify offers free hosting while Amazon charges monthly fees.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h6 id=\"elementor-tab-title-1873\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-1873\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Why do people use Shopify instead of Amazon? <\/a>\n\t\t\t\t\t<\/h6>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1873\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-1873\"><p>The main difference between Shopify and Amazon is that Shopify is a web-based platform for eCommerce stores while Amazon is a marketplace where customers can purchase goods from different sellers. Both platforms offer similar features such as inventory management, shipping options, payment processing, etc. However, Shopify has a better customer service system, which allows users to contact experts through live chat, email, phone calls, and video conferencing. This is especially helpful when issues arise such as cart recovery and gift cards activation.\u00a0 offers free hosting while Amazon charges monthly fees.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h6 id=\"elementor-tab-title-1874\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-1874\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Can I sell on Amazon if I have a Shopify store?<\/a>\n\t\t\t\t\t<\/h6>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1874\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-1874\"><p>Yes! If you want to start selling on Amazon, then you need to first create an account at Amazon Seller Central. Once you&#8217;ve registered for seller central, you&#8217;ll be able to upload product listings, set up shipping options, and track orders. After you&#8217;re ready to ship, you&#8217;ll need to register for FBA (Fulfillment By Amazon), which are fulfillment centers that allow you to send inventory directly to Amazon warehouses.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<h6 id=\"elementor-tab-title-1875\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-1875\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Which e-commerce platform is best?<\/a>\n\t\t\t\t\t<\/h6>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-1875\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-1875\"><p>The answer depends on your product category or the industry that you&#8217;re in, as well as the preferences of your customer base. If you&#8217;re looking for a quick way to start selling, then Shopify is probably the easiest option. However, if you want to sell digital goods, such as apps, games, music, etc., then WooCommerce is better. If you&#8217;re a B2B business with a large number of SKUs, BigCommerce is your best bet. In addition, Magento is a good option for mid-sized retailers.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-7f5c8300 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7f5c8300\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-29e3d45f\" data-id=\"29e3d45f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-50ef1bf0 elementor-widget elementor-widget-spacer\" data-id=\"50ef1bf0\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3dc5e4dc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3dc5e4dc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-a133fac\" data-id=\"a133fac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-212a6a00 elementor-author-box--avatar-yes elementor-author-box--name-yes elementor-author-box--biography-yes elementor-author-box--link-no elementor-widget elementor-widget-author-box\" data-id=\"212a6a00\" data-element_type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<div  class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/80521e1847766fa2c4b9f44e007cfcad?s=300&amp;d=mm&amp;r=g\" alt=\"Elizabeth Byrd\" loading=\"lazy\">\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<h4 class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tElizabeth Byrd\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-author-box__bio\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17b4383a elementor-widget elementor-widget-post-info\" data-id=\"17b4383a\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-c8acb19 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/catsy.com\/blog\/2022\/10\/21\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\tOctober 21, 2022\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3076ba6b\" data-id=\"3076ba6b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-66a57173 elementor-widget elementor-widget-spacer\" data-id=\"66a57173\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4165a5c4 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-left elementor-widget elementor-widget-divider\" data-id=\"4165a5c4\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tSHARE\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3ce9de39\" data-id=\"3ce9de39\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ecf3b32 elementor-widget elementor-widget-spacer\" data-id=\"4ecf3b32\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4fbdd6f9 elementor-share-buttons--view-icon elementor-share-buttons--skin-minimal elementor-share-buttons--shape-rounded elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"4fbdd6f9\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-28832fc2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"28832fc2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-671d8739\" data-id=\"671d8739\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-816a96f elementor-widget elementor-widget-spacer\" data-id=\"816a96f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dc789ed elementor-posts__hover-none elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-widget elementor-widget-posts\" data-id=\"6dc789ed\" data-element_type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-28398 post type-post status-publish format-standard has-post-thumbnail hentry category-ai category-channels category-integrations category-pim category-pim-dam category-product-experience-management-pxm category-technical-advice category-tools tag-brand-marketing tag-dam-and-pim-integration tag-ecommerce tag-ecommerce-ai tag-multi-channel-retailers tag-pim tag-pim-ai tag-pim-software tag-product-catalog tag-product-experience-px tag-product-experience-management tag-product-information-management tag-pxm tag-tools\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/catsy.com\/blog\/pxm-and-customer-loyalty-building-lasting-relationships\/\" ><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships-300x169.png\" class=\"attachment-medium size-medium wp-image-28400\" alt=\"catsy-pim-pxm-customer-loyalty-building-lasting-relationships\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" loading=\"lazy\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/catsy.com\/blog\/pxm-and-customer-loyalty-building-lasting-relationships\/\" >\n\t\t\t\tPXM and Customer Loyalty: Building Lasting Relationships\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/catsy.com\/blog\/pxm-and-customer-loyalty-building-lasting-relationships\/\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tCeejay S Teku\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tApril 16, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-28390 post type-post status-publish format-standard has-post-thumbnail hentry category-ai category-channels category-integrations category-pim category-pim-dam category-product-experience-management-pxm category-technical-advice category-tools tag-brand-marketing tag-dam-and-pim-integration tag-ecommerce tag-ecommerce-ai tag-multi-channel-retailers tag-pim tag-pim-ai tag-pim-software tag-product-catalog tag-product-experience-px tag-product-experience-management tag-product-information-management tag-pxm tag-tools\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/catsy.com\/blog\/catsy-pim-ultimate-pxm-tech-stack\/\" ><div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack-300x169.png\" class=\"attachment-medium size-medium wp-image-28394\" alt=\"catsy-pim-pxm-ultimate-tech-stack\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" loading=\"lazy\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/catsy.com\/blog\/catsy-pim-ultimate-pxm-tech-stack\/\" >\n\t\t\t\tThe Ultimate PXM Tech Stack\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/catsy.com\/blog\/catsy-pim-ultimate-pxm-tech-stack\/\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tCeejay S Teku\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tApril 15, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-28383 post type-post status-publish format-standard has-post-thumbnail hentry category-ai category-channels category-integrations category-pim category-pim-dam category-product-experience-management-pxm category-technical-advice tag-brand-marketing tag-dam-and-pim-integration tag-ecommerce tag-ecommerce-ai tag-multi-channel-retailers tag-pim tag-pim-ai tag-pim-software tag-product-catalog tag-product-experience-px tag-product-experience-management tag-product-information-management tag-pxm\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/catsy.com\/blog\/catsy-pim-global-pxm-better-product-experiences-worldwide\/\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide-300x169.png\" class=\"attachment-medium size-medium wp-image-28384\" alt=\"catsy-pim-global-pxm-better-product-experiences-worldwide\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h4 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/catsy.com\/blog\/catsy-pim-global-pxm-better-product-experiences-worldwide\/\" >\n\t\t\t\tGlobal PXM: Creating Better Product Experiences Worldwide\t\t\t<\/a>\n\t\t<\/h4>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/catsy.com\/blog\/catsy-pim-global-pxm-better-product-experiences-worldwide\/\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tCeejay S Teku\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tApril 14, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\n\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-31911845 elementor-widget elementor-widget-spacer\" data-id=\"31911845\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Shopify vs Amazon: Which Platform is Better in 2024 for Your Business Model? Deciding which platform to use depends largely on your business model, catalog<\/p>\n","protected":false},"author":8,"featured_media":9687,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[10],"tags":[1145,1123],"_links":{"self":[{"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/posts\/9686"}],"collection":[{"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/comments?post=9686"}],"version-history":[{"count":48,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/posts\/9686\/revisions"}],"predecessor-version":[{"id":23161,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/posts\/9686\/revisions\/23161"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/media\/9687"}],"wp:attachment":[{"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/media?parent=9686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/categories?post=9686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/tags?post=9686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}