{"id":13037,"date":"2023-06-05T08:55:07","date_gmt":"2023-06-05T14:55:07","guid":{"rendered":"https:\/\/catsy.com\/blog\/?p=13037"},"modified":"2025-01-27T03:30:46","modified_gmt":"2025-01-27T09:30:46","slug":"attribute-of-a-product","status":"publish","type":"post","link":"https:\/\/catsy.com\/blog\/attribute-of-a-product\/","title":{"rendered":"Maximizing Online Sales Using the Attribute of a Product"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13037\" class=\"elementor elementor-13037\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-694aaba8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"694aaba8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7e630169\" data-id=\"7e630169\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22883ffb elementor-widget elementor-widget-spacer\" data-id=\"22883ffb\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0409db3 elementor-widget elementor-widget-heading\" data-id=\"0409db3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">How to Augment eCommerce Sales Using the Attribute of a Product<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-582ca97d\" data-id=\"582ca97d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5022a5d4 elementor-widget elementor-widget-global elementor-global-9428 elementor-widget-theme-post-featured-image\" data-id=\"5022a5d4\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/Attribute-of-a-product-1024x576.png\" class=\"attachment-large size-large wp-image-15766\" alt=\"\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/Attribute-of-a-product-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/Attribute-of-a-product-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/Attribute-of-a-product-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/Attribute-of-a-product-1536x864.png 1536w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/Attribute-of-a-product-2048x1152.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0e1073a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0e1073a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8bccb13\" data-id=\"8bccb13\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8411bf7 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"8411bf7\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Product attributes can have a direct impact on a buyer\u2019s purchasing decision. They help buyers assess the attributes to determine if the product aligns with their requirements, expectations, and desired benefits.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">The 4 types of product attributes include tangible, intangible, functional, and emotional; understanding each can help you effectively manage your product details.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-check-circle\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Product attribute management can be made easier and faster by utilizing DAM and PIM software.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-5e8ffd6b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e8ffd6b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f14e5ba\" data-id=\"f14e5ba\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-695067be elementor-toc--minimized-on-tablet elementor-widget elementor-widget-global elementor-global-9431 elementor-widget-table-of-contents\" data-id=\"695067be\" data-element_type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;hm hm-arrow-right1&quot;,&quot;library&quot;:&quot;happy-icons&quot;},&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset&quot;:111,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;],&quot;sticky_effects_offset&quot;:0}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tIn this Article\t\t\t<\/h4>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\"><i class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\"><i class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-40136a79\" data-id=\"40136a79\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-786b486 elementor-widget elementor-widget-text-editor\" data-id=\"786b486\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\">eCommerce is a very dynamic and challenging landscape with selling platforms constantly updating to meet consumer needs and improve sales performance.<\/p><p class=\"ql-align-justify has-text\">In recent years, many online selling platforms have updated their product description sections, making them more comprehensive and detailed to include the <a href=\"http:\/\/catsy.com\/blog\/optimize-product-attribute-management\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"mark-keyword\">attribute of a product<\/span><\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18f75af eael-table-align-center eael-dt-th-align-left elementor-widget elementor-widget-eael-data-table\" data-id=\"18f75af\" data-element_type=\"widget\" data-widget_type=\"eael-data-table.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"eael-data-table-wrap\" data-table_id=\"18f75af\" id=\"eael-data-table-wrapper-18f75af\" data-custom_responsive=\"false\">\n\t\t\t<table class=\"tablesorter eael-data-table center\" id=\"eael-data-table-18f75af\">\n\t\t\t    <thead>\n\t\t\t        <tr class=\"table-header\">\n\t\t\t\t\t\t\t\t\t            <th class=\" sorting\" id=\"\" colspan=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"data-table-header-text\">In this article you'll learn:<\/span><\/th>\n\t\t\t        \t\t\t\t        <\/tr>\n\t\t\t    <\/thead>\n\t\t\t  \t<tbody>\n\t\t\t\t\t\t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"2\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#toc1\"  >Why product attributes are important in eCommerce?<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"2\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#toc2\"  >Different types of product attributes for eCommerce<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"2\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#toc3\"  >Factors that influences online purchase decision<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"2\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#toc4\"  >How important is product attribute management in eCommerce?<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"2\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#toc5\"  >What are the most important features to highlight a product?<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"2\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#toc6\"  >How to effectively gather customer feedback?<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t\t\t\t<tr>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"2\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#toc7\"  >How to use data analytics to product attributes to feature?<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t   \t\t\t\t\t\t\t\t\t\t\t<td colspan=\"2\" rowspan=\"\" class=\"\" id=\"\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"td-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#toc8\"  >How to optimize eCommerce product listings?<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/td>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/tr>\n\t\t\t        \t\t\t    <\/tbody>\n\t\t\t<\/table>\n\t\t<\/div>\n\t  \t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-232785e elementor-widget elementor-widget-image\" data-id=\"232785e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"545\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_520579766-min-1024x697.jpeg\" class=\"attachment-large size-large wp-image-13050\" alt=\"\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_520579766-min-1024x697.jpeg 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_520579766-min-300x204.jpeg 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_520579766-min-768x523.jpeg 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_520579766-min-1536x1045.jpeg 1536w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_520579766-min-2048x1394.jpeg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f089e1 elementor-widget elementor-widget-heading\" data-id=\"2f089e1\" data-element_type=\"widget\" id=\"toc1\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What are Product Attributes and Why are they Critical for eCommerce Success?<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f88f80 elementor-widget elementor-widget-text-editor\" data-id=\"1f88f80\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\"><span class=\"mark-keyword\">Product attributes<\/span> refer to the specific <span class=\"mark-keyword\">characteristics<\/span> of a listing. These are the features, qualities, and <span class=\"mark-keyword\">properties<\/span> that define a product and make it stand out from competitors. For instance, if your category is \u2018women\u2019s clothing\u2019, <span class=\"mark-keyword\">the attributes<\/span> may include details such as cotton fabric, pencil cut, v-neckline, quarter sleeves, and the like.<\/p><p class=\"ql-align-justify has-text\"><span class=\"mark-keyword\">Product attributes<\/span> are detailed information that helps consumers better understand features and easily see key aspects that will help them make faster purchasing decisions.<\/p><p class=\"ql-align-justify has-text\">Today, online eCommerce success is not only determined by the quality of products and services offered. While they are still essential, new variables have come into play and <span class=\"mark-keyword\">attributes<\/span> now play a major role in influencing consumer decision-making.<\/p><p class=\"ql-align-justify has-text\">Below we will explore how these attributes influence consumer behavior, examine the significance of product attribute <span class=\"mark-keyword\">management<\/span>, and provide valuable insights on how to determine the right attributes to bolster eCommerce performance.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-041e804 elementor-widget elementor-widget-image\" data-id=\"041e804\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"464\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/pim-unlimited-attributes.png\" class=\"attachment-large size-large wp-image-13049\" alt=\"\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/pim-unlimited-attributes.png 829w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/pim-unlimited-attributes-300x174.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/pim-unlimited-attributes-768x446.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15b91a3 elementor-widget elementor-widget-heading\" data-id=\"15b91a3\" data-element_type=\"widget\" id=\"toc2\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Types of Products Attributes for eCommerce<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a6b9b9d elementor-widget elementor-widget-text-editor\" data-id=\"a6b9b9d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\"><span class=\"mark-keyword\">Product attributes<\/span> can be classified into different <span class=\"mark-keyword\">categories<\/span> depending on their uses and nature.<\/p><h4 class=\"ql-align-justify has-text\"><strong>Tangible Attributes (Size, Color, Weight, Etc.)<\/strong><\/h4><p class=\"ql-align-justify has-text\">Tangible attributes are the measurable <span class=\"mark-keyword\">characteristics.<\/span>\u00a0These are the physical features such as size, shape, color, material, <span class=\"mark-keyword\">dimensions<\/span>, weight, and technical <span class=\"mark-keyword\">specifications<\/span>. For instance, if a customer wants to buy a shirt, they might consider the color, size, design, and type of fabric.<\/p><p class=\"ql-align-justify has-text\">Tangible attributes are precise information and very specific. It is needed by consumers to assess the physical aspects and functionality . They want to know if its physical features are suitable for them.<\/p><h4 class=\"ql-align-justify has-text\"><strong><span class=\"mark-keyword\">Intangible<\/span> Attributes (Quality, Reputation, Brand Image, Etc.)<\/strong><\/h4><p class=\"ql-align-justify has-text\"><span class=\"mark-keyword\">Intangible<\/span> attributes are <span class=\"mark-keyword\">non-physical<\/span> qualities. This is when buyers consider factors such as the quality of the item, reputation, brand image, aesthetics, symbolism, and trustworthiness before making a purchasing decision.<\/p><p class=\"ql-align-justify has-text\">These attributes are not specific and may actually be <span class=\"mark-keyword\">subjective<\/span>. For instance, someone who wants to buy a smartphone may only want to choose a phone model among known and reputable brands such as Apple or Samsung. This is because <span class=\"mark-keyword\">intangible<\/span> attributes contribute to the overall value proportion. These things can heavily impact customers\u2019 purchasing decisions.<\/p><h4 class=\"ql-align-justify has-text\"><strong>Functional Attributes (Performance, Features, Etc.)<\/strong><\/h4><p class=\"ql-align-justify has-text\">Functional attributes are the performance and features of a product. It is the measure of the capacity and capabilities of what it can do and how it can fulfill customers\u2019 needs to solve a problem.<\/p><p class=\"ql-align-justify has-text\">Functional attributes may include things such as durability, efficiency, speed, ease of use, compatibility, and customization options. For instance, someone who wants to purchase a car may look into its speed, mileage, engine power, suspension, and overall driving experience. These attributes are what give further value to the item on top of its tangible <span class=\"mark-keyword\">characteristics<\/span>.<\/p><h4><strong>Emotional Attributes (Customer Experience, Satisfaction, Etc.)<\/strong><\/h4><p class=\"ql-align-justify has-text\">Emotional attributes are the qualities that taps into the emotional and psychological customer experience. For instance, a customer may be loyal to a brand because they were able to receive good customer service from the seller. Or they may choose a certain brand because it has a strong social impact such as cruelty-free, vegan, or environment-friendly.<\/p><p class=\"ql-align-justify has-text\">These attributes focus on the feelings, satisfaction, and emotional connection that an item can evoke in its <span class=\"mark-keyword\">customers<\/span>. Some of the factors involved here are convenience, personalization, excellent customer support, satisfactory user experience, and social impact.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9930934 elementor-widget elementor-widget-image\" data-id=\"9930934\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/ecommerce-product-data-enrichment-1-1024x576.png\" class=\"attachment-large size-large wp-image-13056\" alt=\"\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/ecommerce-product-data-enrichment-1-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/ecommerce-product-data-enrichment-1-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/ecommerce-product-data-enrichment-1-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/ecommerce-product-data-enrichment-1-1536x864.png 1536w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/ecommerce-product-data-enrichment-1.png 1600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ac2437 elementor-widget elementor-widget-heading\" data-id=\"1ac2437\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Role of Product Attributes in eCommerce<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99e7cd8 elementor-widget elementor-widget-text-editor\" data-id=\"99e7cd8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\">The <span class=\"mark-keyword\">attribute <\/span>goes beyond simply listing <span class=\"mark-keyword\">dimensions<\/span>, features, and <span class=\"mark-keyword\">specifications<\/span>. Each detail contributes to how a customer perceives an item and can influence purchasing decisions. It plays a key role in maximizing your potential to earn more and have repeat <span class=\"mark-keyword\">customers<\/span>.<\/p><p class=\"ql-align-justify has-text\">Understanding the significance of <span class=\"mark-keyword\">attributes<\/span> is crucial for online <span class=\"mark-keyword\">businesses<\/span> seeking to optimize online growth. These details can directly affect brand loyalty, customer feedback, and satisfaction. By leveraging these attributes, <span class=\"mark-keyword\">businesses<\/span> can differentiate their products from a crowded marketplace and help retain more <span class=\"mark-keyword\">customers<\/span>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b826ea8 elementor-widget elementor-widget-heading\" data-id=\"b826ea8\" data-element_type=\"widget\" id=\"toc3\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How Product Attributes Influence Online Purchase Decisions<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-008856c elementor-widget elementor-widget-text-editor\" data-id=\"008856c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\"><span class=\"mark-keyword\">Product attributes<\/span> can have a direct influence on online purchase decisions because these are the details that buyers look into and consider before they make a purchasing decision. They will match these details to what they actually need and if they find it suitable, they will ultimately proceed to checkout.<\/p><p class=\"ql-align-justify has-text\"><span class=\"mark-keyword\">Customers<\/span> rely on <span class=\"mark-keyword\">attributes<\/span> to gain insights into features, quality, and suitability to meet their needs. Here are some ways in which <span class=\"mark-keyword\">attributes<\/span> impact online purchase decisions:<\/p><p class=\"ql-align-justify has-text\"><strong>1. Product attributes give consumers information and clarity.<\/strong><\/p><p class=\"ql-align-justify has-text\"><span class=\"mark-keyword\">Product attributes<\/span> offer more detailed information about an item, helping <span class=\"mark-keyword\">customers<\/span> understand its key features and benefits. This helps a customer evaluate it faster and whether it aligns with their requirements. Detailed information reduces the need for <span class=\"mark-keyword\">customers<\/span> to delay purchases by inquiring with the seller first. Details give them more confidence in making a purchasing decision.<\/p><p class=\"ql-align-justify has-text\"><strong>2. Product attributes build trust and credibility.<\/strong><\/p><p class=\"ql-align-justify has-text\">Positive attributes can help build trust and credibility in your brand. This is very important in online shopping. If you develop a good reputation through high ratings, positive reviews, and good customer feedback, your brand eventually becomes unquestionable and people will increase their willingness to make a purchase. How can you gain these attributes? By offering <span class=\"mark-keyword\">high-quality<\/span> items, delivering as promised, and giving good customer service.<\/p><p class=\"ql-align-justify has-text\"><strong>3. Product attributes meet customer needs.<\/strong><\/p><p class=\"ql-align-justify has-text\">When your product is able to meet customer needs,\u00a0 it can have a huge impact on a customer\u2019s decision-making process. <span class=\"mark-keyword\">Customers<\/span> often evaluate how well it satisfies their specific functional requirements. They can check these through attributes such as performance, compatibility, features, and usability. These things determine whether it can effectively resolve its problems, and when it does, it can ensure a satisfactory purchase.<\/p><p class=\"ql-align-justify has-text\"><strong>4. Product attributes<span class=\"mark-keyword\">\u00a0of a product<\/span> can elicit emotional responses.<\/strong><\/p><p class=\"ql-align-justify has-text\">Believe it or not, some <span class=\"mark-keyword\">customers<\/span> only seek items that align with their values, their beliefs and fulfill their personal desires. This is often a niche crowd but worth attracting because they can be very loyal and consistent with their purchases.<\/p><p class=\"ql-align-justify has-text\">This is why emotional attributes can help attract these types of <span class=\"mark-keyword\">customers<\/span> because they can have a profound impact on their purchasing decisions.<\/p><p class=\"ql-align-justify has-text\">What kind of things are they looking for? They may be looking for something brand specific, have a specific design or aesthetic, something that gives them a positive user experience, or a product that supports a cause or creates a social impact. When you tap into the emotional attributes of your item, you are sure to attract a niche crowd with a higher likelihood of purchase.<\/p><p class=\"ql-align-justify has-text\"><strong>5. Product attributes can influence perceived value.<\/strong><\/p><p class=\"ql-align-justify has-text\"><span class=\"mark-keyword\">Product attributes<\/span> can actually influence how a customer perceives it and its value. For instance, if you describe your product as \u201cnatural and organic,\u201d they will instantly have this notion that you are selling something that\u2019s good for their health.<\/p><p class=\"ql-align-justify has-text\">The <span class=\"mark-keyword\">attribute<\/span> that emphasizes a unique selling point, competitive advantage, or special features can enhance perceived value. By effectively highlighting these attributes, you can justify higher prices, differentiate your product from the competitors, and attract <span class=\"mark-keyword\">customers<\/span> who want value for their money.<\/p><p class=\"ql-align-justify has-text\"><strong>6. Product attributes serve as a guide for comparison.<\/strong><\/p><p class=\"ql-align-justify has-text\">Your <span class=\"mark-keyword\">item attributes<\/span> can serve as a quick guide when <span class=\"mark-keyword\">customers<\/span> compare across different brands. With attributes, they will be able to easily see what features your item has that other brands don\u2019t. They serve as a reference point for comparison, allowing <span class=\"mark-keyword\">customers<\/span> to assess and evaluate their options.<\/p><p class=\"ql-align-justify has-text\">The <span class=\"mark-keyword\">attributes<\/span> that stand out positively in terms of quality, functionality, and customer benefits often win the <span class=\"mark-keyword\">customers<\/span> over and makes the decision-making process faster in your favor.<\/p><p class=\"ql-align-justify has-text\">By recognizing the <span class=\"mark-keyword\">importance<\/span> of <span class=\"mark-keyword\">attributes<\/span> in online purchasing decisions, online <span class=\"mark-keyword\">businesses<\/span> can strategically manage these attributes to help with their growth. The important thing to remember is to provide accurate information and put an emphasis on building trust with <span class=\"mark-keyword\">customers<\/span>. Understanding the emotional and functional needs of <span class=\"mark-keyword\">customers<\/span> can contribute to increasing conversions and fostering customer satisfaction.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1327c2f elementor-widget elementor-widget-image\" data-id=\"1327c2f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"663\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/05\/3_browse-and-filter-products-categories.png\" class=\"attachment-large size-large wp-image-13025\" alt=\"\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/05\/3_browse-and-filter-products-categories.png 844w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/05\/3_browse-and-filter-products-categories-300x248.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/05\/3_browse-and-filter-products-categories-768x636.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b9c17ea elementor-widget elementor-widget-heading\" data-id=\"b9c17ea\" data-element_type=\"widget\" id=\"toc4\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Importance of Product Attribute Management for Online Businesses<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3422360 elementor-widget elementor-widget-text-editor\" data-id=\"3422360\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\">Managing <span class=\"mark-keyword\">product attributes<\/span> will help your online business thrive in this very competitive eCommerce landscape. Furthermore, effective <span class=\"mark-keyword\">management<\/span> will help drive conversions and give you more revenue in the long term.<\/p><p class=\"ql-align-justify has-text\">If you need a more systematic way to manage<span class=\"mark-keyword\">\u00a0attributes<\/span>, you can utilize the help of third-party services that offer Product Information <span class=\"mark-keyword\">Management<\/span> (PIM) systems and Digital Asset <span class=\"mark-keyword\">Management<\/span> (DAM) systems.<\/p><p class=\"ql-align-justify has-text\"><a href=\"http:\/\/catsy.com\/blog\/pim-dam\" target=\"_blank\" rel=\"noopener noreferrer\">PIM and DAM<\/a> are software used by online <span class=\"mark-keyword\">businesses<\/span> to help manage and update their product details in various complex eCommerce platforms. These tools make attribute <span class=\"mark-keyword\">management<\/span> seamless, systematic, and efficient because everything is managed in a user-friendly dashboard.<\/p><p class=\"ql-align-justify has-text\"><strong>PIM<\/strong><\/p><p class=\"ql-align-justify has-text\">PIM systems are centralized databases used to manage and organize <span class=\"mark-keyword\">attributes<\/span> in a more user-friendly dashboard. It eliminates the need to search for data manually so you save time and resources when you need to update simple details such as the item title or some technical specification.<\/p><p class=\"ql-align-justify has-text\"><a style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; background-color: #ffffff; font-size: 1rem;\" href=\"https:\/\/catsy.com\/product-information-management-system\" target=\"_blank\" rel=\"noopener\">PIM Software<\/a>\u00a0can help manage the following types of product information:<\/p><ul><li class=\"ql-align-justify\">Marketing content (title, descriptions, tags, <span class=\"mark-keyword\">categories<\/span>, etc.)<\/li><li class=\"ql-align-justify\">Sales content (prices, sale prices, order quantity, etc.)<\/li><li class=\"ql-align-justify\">Logistics content (shipping details, shelf life, packaging materials, <span class=\"mark-keyword\">dimensions<\/span>, etc.)<\/li><li class=\"ql-align-justify\">Product <span class=\"mark-keyword\">management<\/span> content (warranty, manufacturer, material, etc.)<\/li><\/ul><p class=\"ql-align-justify has-text\"><a style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; background-color: #ffffff; font-size: 1rem;\" href=\"https:\/\/catsy.com\/\" target=\"_blank\" rel=\"noopener\">PIM Solution<\/a> also creates a better workflow for a team if the attributes are being managed by multiple people. It also helps publish <span class=\"mark-keyword\">attributes<\/span> simultaneously and systematically across different eCommerce platforms.<\/p><p class=\"ql-align-justify has-text\"><a href=\"http:\/\/catsy.com\/product-information-management-system\" target=\"_blank\" rel=\"noopener noreferrer\">PIM tools<\/a> help you:<\/p><ul><li class=\"ql-align-justify\">Create a standardized data system to make sure all attributes are formatted consistently<\/li><li class=\"ql-align-justify\">Optimize attributes to make them more visible to <span class=\"mark-keyword\">customers<\/span><\/li><li class=\"ql-align-justify\">Allow bulk editing of attributes<\/li><li class=\"ql-align-justify\">Validate data automatically to ensure your entries have no errors<\/li><\/ul><p class=\"ql-align-justify has-text\">PIM helps <span class=\"mark-keyword\">businesses<\/span> save on resources, time, and effort. It can also print out reports for data analysis and to help find inaccuracies and gaps to improve service and make better business decisions.<\/p><p class=\"ql-align-justify has-text\"><strong>DAM<\/strong><\/p><p class=\"ql-align-justify has-text\">DAM systems, on the other hand, focus on managing digital assets such as images, videos, PDFs, and other media files. While <span class=\"mark-keyword\">attributes<\/span> are mostly in text format, they can sometimes be attached to digital assets in the form of meta tags.<\/p><p class=\"ql-align-justify has-text\">By leveraging\u00a0<a href=\"https:\/\/catsy.com\/\" target=\"_blank\" rel=\"noopener\">PIM and DAM systems<\/a>\u00a0together, <span class=\"mark-keyword\">businesses<\/span> can optimize their product attribute <span class=\"mark-keyword\">management<\/span> processes so much faster.\u00a0<a href=\"https:\/\/catsy.com\/digital-asset-management\" target=\"_blank\" rel=\"noopener\">DAM Software<\/a>\u00a0can ensure their data across all channels are consistent and accurate, earning customers\u2019 trust by giving them an impression of professionalism and efficiency.<\/p><p class=\"ql-align-justify has-text\">That being said, here are some of the reasons why product attribute <span class=\"mark-keyword\">management<\/span> is important:<\/p><ul><li class=\"ql-align-justify\"><strong>Faceted Search &#8211; <\/strong>eCommerce platforms use faceted search to help users find specific items faster with the use of filters. The results will only return relevant item to the <span class=\"mark-keyword\">customers<\/span>. If your listing has complete and updated attributes in place, buyers will be able to find your items faster and have a higher chance of appearing in search results.<\/li><li class=\"ql-align-justify\"><strong>Accurate information &#8211; <\/strong><span class=\"mark-keyword\">Attributes<\/span> give <span class=\"mark-keyword\">customers<\/span> clear, comprehensive, and accurate information about your items. This reduces uncertainty in <span class=\"mark-keyword\">customers<\/span> and reduces the chances of returns due to unclear descriptions.<\/li><li class=\"ql-align-justify\"><strong>Improved customer satisfaction<\/strong> &#8211; When <span class=\"mark-keyword\">attributes<\/span> are managed well, they align with customer expectations and requirements. <span class=\"mark-keyword\">Customers<\/span> get what they expect if the attributes, such as features, benefits, and quality, are properly presented. This can easily build trust and leads to higher customer satisfaction.<\/li><li class=\"ql-align-justify\"><strong>Stand out from competitors &#8211; <\/strong>By highlighting unique and compelling attributes, you can help your products stand out from the competitors and attract potential buyers. A well-managed and effective product attribute <span class=\"mark-keyword\">management<\/span> can lead to better brand recognition.<\/li><li class=\"ql-align-justify\"><strong>SEO advantage<\/strong> &#8211; Well-optimized attributes enable items to appear in relevant search results, attract organic traffic, and increase online visibility. Making sure that all <span class=\"mark-keyword\">attributes<\/span> are filled-out in your listings will help improve search rankings, and you can gain a competitive edge in online searches.<\/li><li class=\"ql-align-justify\"><strong>Improved conversion rates &#8211; <\/strong><span class=\"mark-keyword\">Product attributes<\/span> can greatly influence customer purchase decisions and increase conversion rates. If you manage attributes well, you can easily persuade <span class=\"mark-keyword\">customers<\/span> to make a purchase by highlighting key features that resonate with target <span class=\"mark-keyword\">customers<\/span>. Consistency, accuracy, and relevance of attributes throughout the customer\u2019s purchasing journey can contribute to higher conversion rates.<\/li><\/ul><div>\u00a0<\/div><p class=\"ql-align-justify has-text\">Efficient attribute <span class=\"mark-keyword\">management<\/span> becomes crucial as online <span class=\"mark-keyword\">businesses<\/span> grow, scale, and expand their offerings. When your company and product inventory has grown in size, manually updating information is just too slow, confusing, and highly prone to errors.<\/p><p class=\"ql-align-justify has-text\">By establishing standardized attribute structures, you can ensure that your descriptions remain consistent across listings no matter which eCommerce channels they are. Moreso, this will help streamline operations so you can use fewer resources but still operate as a full-scale business.<\/p><p class=\"ql-align-justify has-text\">Using software systems such as DAM and PIM can also help with scalability as <span class=\"mark-keyword\">businesses<\/span> handle larger catalogs. Through these systems, maintaining a high level of accuracy and proper attribute <span class=\"mark-keyword\">management<\/span> is possible.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0624a1 elementor-widget elementor-widget-image\" data-id=\"a0624a1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"653\" height=\"488\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/pim-dam-unlimited-custom-attributes-2.png\" class=\"attachment-large size-large wp-image-13064\" alt=\"Attribute of a product for eCommerce\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/pim-dam-unlimited-custom-attributes-2.png 653w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/pim-dam-unlimited-custom-attributes-2-300x224.png 300w\" sizes=\"(max-width: 653px) 100vw, 653px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-faca785 elementor-widget elementor-widget-heading\" data-id=\"faca785\" data-element_type=\"widget\" id=\"toc5\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How to Identify and Prioritize Product Attributes in eCommerce<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a59cbf9 elementor-widget elementor-widget-text-editor\" data-id=\"a59cbf9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\">Identifying and prioritizing <span class=\"mark-keyword\">attributes<\/span> in eCommerce means figuring out the most important features and qualities that describe your products. You do this to choose and decide which ones are most crucial and should be highlighted to market your item.<\/p><p class=\"ql-align-justify has-text\">Identification involves understanding what your <span class=\"mark-keyword\">customers<\/span> want and need, gathering feedback, and analyzing data and trends. Once you have gathered your list of potential attributes, you can choose which ones will matter the most to your <span class=\"mark-keyword\">customers<\/span>, and from there, you can align it with your business goals.<\/p><p class=\"ql-align-justify has-text\">Identifying and prioritizing <span class=\"mark-keyword\">attributes<\/span> is a complex process that requires a systematic approach. You will need to gather information and take into account many variables, such as customer preferences and market trends and align them with your business goals.<\/p><p class=\"ql-align-justify has-text\">There are many strategies to identify and prioritize attributes, but here are the general guides:<\/p><ul><li class=\"ql-align-justify\"><strong>Conduct market research<\/strong> &#8211; Identify your target market and customer base and look into their needs, preferences, and pain points. Look into what competitors are offering to gain insights into the attributes that resonate with consumers.<\/li><li class=\"ql-align-justify\"><strong>Gather customer feedback<\/strong> &#8211; Gathering customer feedback is important to know which attributes drive their purchasing decisions. Engage with <span class=\"mark-keyword\">customers<\/span> to know their insights about your products.<\/li><li class=\"ql-align-justify\"><strong>Analyze data and use analytics tools &#8211; <\/strong>The use of data analytics tools is important to know customer behavior, browsing patterns, and purchase history. This information can help reveal the correlations and patterns that drive purchase decisions. The data will show you which attributes have a higher impact on areas such as conversions, customer satisfaction, and other key performance indicators.<\/li><li class=\"ql-align-justify\"><strong>Consider industry standards and regulations<\/strong> &#8211; Depending on what type of item you are selling, it may be subjected to industry standards and regulations. To maintain trustworthiness, make sure your <span class=\"mark-keyword\">product attributes<\/span> abide by these legal obligations.<\/li><\/ul><div>\u00a0<\/div><p class=\"ql-align-justify has-text\">Once you have created your list of potential <span class=\"mark-keyword\">product attributes<\/span>, you should study and prioritize them based on their perceived value to <span class=\"mark-keyword\">customers<\/span>. Next is to make sure they align with your business goals and brand positioning.<\/p><p class=\"ql-align-justify has-text\">Finally, implement the prioritized attributes, then monitor customer responses and sales performance metrics. Based on the results you will gather, you can make changes and refine your attribute prioritization strategy.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d258d1b elementor-widget elementor-widget-image\" data-id=\"d258d1b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_593146424-min-1024x684.jpeg\" class=\"attachment-large size-large wp-image-13053\" alt=\"\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_593146424-min-1024x684.jpeg 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_593146424-min-300x200.jpeg 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_593146424-min-768x513.jpeg 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_593146424-min-1536x1025.jpeg 1536w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_593146424-min-2048x1367.jpeg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3de2daa elementor-widget elementor-widget-heading\" data-id=\"3de2daa\" data-element_type=\"widget\" id=\"toc6\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Methods for Gathering Customer Feedback Online<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04b9b7c elementor-widget elementor-widget-text-editor\" data-id=\"04b9b7c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Engaging with your existing customers and potential target audience is a great way to gather feedback. Reviews and feedback will help you understand customer preferences and how to improve your products and services. To gather feedback there are different methods you can use:<\/span><\/p><p>\u00a0<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Surveys and questionnaires<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customer reviews and ratings<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Social media monitoring<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Online communities and forums<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Web analytics<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Live chat and customer support<\/span><\/li><\/ul><div>\u00a0<\/div><p><span style=\"font-weight: 400;\">When gathering feedback, remember to make the process convenient and user-friendly to avoid annoying and inconveniencing your customers. Keep surveys short, questions easy to understand, and the response process simple. Lastly, offer incentives such as rewards, tokens, and discounts for participation.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1987b18 elementor-widget elementor-widget-heading\" data-id=\"1987b18\" data-element_type=\"widget\" id=\"toc7\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Use of Data Analytics to Identify Key Product Attributes<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c97c8cb elementor-widget elementor-widget-text-editor\" data-id=\"c97c8cb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\">As mentioned above, leveraging data analytics can help you gain valuable insights into customer behavior, preferences, and purchase patterns. This is a data-driven approach to help <span class=\"mark-keyword\">businesses<\/span> optimize their product offerings.<\/p><p class=\"ql-align-justify has-text\">Data analytics can help <span class=\"mark-keyword\">businesses<\/span> identify key <span class=\"mark-keyword\">product attributes<\/span> by:<\/p><ul><li class=\"ql-align-justify\">Using customer segmentation to understand which attributes drive purchase decisions<\/li><li class=\"ql-align-justify\">Studying purchase data to know which attributes help with higher conversion rates<\/li><li class=\"ql-align-justify\"><a href=\"https:\/\/hbr.org\/2017\/06\/a-refresher-on-ab-testing\" target=\"_blank\" rel=\"noopener noreferrer\">A\/B testing and experimentation<\/a> to measure the impact of different attributes on customer behavior<\/li><li class=\"ql-align-justify\">Monitoring market trends and competitor offerings<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b41352 elementor-widget elementor-widget-image\" data-id=\"2b41352\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"466\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_234707797-min-1024x596.jpeg\" class=\"attachment-large size-large wp-image-13055\" alt=\"\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_234707797-min-1024x596.jpeg 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_234707797-min-300x175.jpeg 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_234707797-min-768x447.jpeg 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_234707797-min-1536x894.jpeg 1536w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2023\/06\/AdobeStock_234707797-min-2048x1192.jpeg 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4049de9 elementor-widget elementor-widget-heading\" data-id=\"4049de9\" data-element_type=\"widget\" id=\"toc8\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The Role of Product Attribute Prioritization in Optimizing eCommerce Product Listings<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-149c8e2 elementor-widget elementor-widget-text-editor\" data-id=\"149c8e2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Product attribute prioritization can help <span class=\"mark-keyword\">businesses<\/span> highlight the most important features to help make their customers\u2019 shopping experience better. When attributes are prioritized based on what <span class=\"mark-keyword\">customers<\/span> care about, <span class=\"mark-keyword\">customers<\/span> tend to gravitate toward the product listings. This gives <span class=\"mark-keyword\">businesses<\/span> an advantage over competitors and gets more sales.<br \/><br \/>Furthermore, product attribute prioritization enables businesses to effectively allocate resources and streamline their operations. By identifying the key attributes that resonate with customers, companies can focus their efforts on improving those specific areas. This targeted approach allows for better resource allocation, reducing unnecessary costs and maximizing the return on investment.<\/p><p>Streamlining operations based on prioritized attributes enhances efficiency, enabling businesses to deliver products faster and with higher quality, ultimately leading to increased customer satisfaction and loyalty. By consistently meeting and exceeding customer expectations, businesses can foster long-term relationships and establish a strong brand reputation in the market.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3027bb elementor-widget elementor-widget-heading\" data-id=\"e3027bb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Key Takeaways<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eac2342 elementor-widget elementor-widget-text-editor\" data-id=\"eac2342\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p class=\"ql-align-justify has-text\">Prioritizing <span class=\"mark-keyword\">product attributes<\/span> based on customer preferences, leveraging data analytics, using PIM and DAM for attribute <span class=\"mark-keyword\">management<\/span>, and adopting a customer-centric approach is all-important for eCommerce success.<\/p>\n<p class=\"ql-align-justify has-text\">The process will be complex, but the positive effects on your online platforms will be long-term. These efforts will give you the opportunity to scale your business in the long run.<\/p>\n<p>Schedule a demo with Catsy&nbsp;<a href=\"https:\/\/catsy.com\/\" target=\"_blank\">eCommerce PIM<\/a>&nbsp;today and discover how our powerful product information management and digital asset management solutions can revolutionize your operations. Our expert team will guide you through the process, showcasing how Catsy can help you prioritize product attributes, leverage data analytics, and adopt a customer-centric approach. Visit our website or <a href=\"https:\/\/catsy.com\/request-demo\">request a demo<\/a> to unlock the full potential of Catsy for your eCommerce venture.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a7ce3c elementor-widget elementor-widget-spacer\" data-id=\"4a7ce3c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65f827b elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-global elementor-global-9434 elementor-widget-call-to-action\" data-id=\"65f827b\" data-element_type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/catsy.com\/request-demo\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/catsy.com\/blog\/wp-content\/uploads\/2022\/09\/new-blog-cta-3-1024x256.png);\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t<h3 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">Speed to Market<\/h3>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tGet to Market Faster with Catsy\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-md\">\n\t\t\t\t\t\tRequest Demo\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ed86f65 elementor-widget elementor-widget-spacer\" data-id=\"2ed86f65\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4307247e elementor-widget-divider--view-line_text elementor-widget-divider--element-align-left elementor-widget elementor-widget-global elementor-global-9437 elementor-widget-divider\" data-id=\"4307247e\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tFAQs\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-16f4f9c elementor-widget elementor-widget-toggle\" data-id=\"16f4f9c\" data-element_type=\"widget\" data-widget_type=\"toggle.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toggle\">\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2401\" class=\"elementor-tab-title\" data-tab=\"1\" role=\"button\" aria-controls=\"elementor-tab-content-2401\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Why do product attributes matter to customers?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2401\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"1\" role=\"region\" aria-labelledby=\"elementor-tab-title-2401\"><p><span class=\"mark-keyword\">Product attributes<\/span> matter to <span class=\"mark-keyword\">customers<\/span> because it allows them to see product features, benefits, and performance easily, making it faster for them to compare, assess, and decide whether they will or will not purchase the product.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2402\" class=\"elementor-tab-title\" data-tab=\"2\" role=\"button\" aria-controls=\"elementor-tab-content-2402\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">Which product attributes are most important in making purchasing decisions?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2402\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"2\" role=\"region\" aria-labelledby=\"elementor-tab-title-2402\"><p>The <span class=\"mark-keyword\">product attributes<\/span> most buyers look into first are quality, the design or product appearance, the price, and feedback from other <span class=\"mark-keyword\">customers<\/span>.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2403\" class=\"elementor-tab-title\" data-tab=\"3\" role=\"button\" aria-controls=\"elementor-tab-content-2403\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">What do marketers use to understand the attributes that guide preferences?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2403\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"3\" role=\"region\" aria-labelledby=\"elementor-tab-title-2403\"><p class=\"ql-align-justify has-text\">Marketers use a method called <a href=\"https:\/\/blog.hubspot.com\/insiders\/marketing-psychographics\" target=\"_blank\" rel=\"noopener noreferrer\">psychographics<\/a> to study the psychological and cognitive of consumers. In this method, they use customers\u2019 beliefs, values, and goals to understand purchasing habits.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2404\" class=\"elementor-tab-title\" data-tab=\"4\" role=\"button\" aria-controls=\"elementor-tab-content-2404\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">What is the difference between product attributes and product benefits?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2404\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"4\" role=\"region\" aria-labelledby=\"elementor-tab-title-2404\"><p><span class=\"mark-keyword\">Product attributes<\/span> refer to the features, qualities, and <span class=\"mark-keyword\">characteristics<\/span> of a product, both tangible and <span class=\"mark-keyword\">intangible<\/span>. These include product descriptions such as size, color, or functionality. On the other hand, product benefits are the things that add value to the product, such as products that can be used both indoors and outdoors.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-toggle-item\">\n\t\t\t\t\t<div id=\"elementor-tab-title-2405\" class=\"elementor-tab-title\" data-tab=\"5\" role=\"button\" aria-controls=\"elementor-tab-content-2405\" aria-expanded=\"false\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon elementor-toggle-icon-left\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-closed\"><i class=\"far fa-question-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t<span class=\"elementor-toggle-icon-opened\"><i class=\"elementor-toggle-icon-opened fas fa-check-circle\"><\/i><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-toggle-title\" tabindex=\"0\">What does positioning by product attribute mean?<\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div id=\"elementor-tab-content-2405\" class=\"elementor-tab-content elementor-clearfix\" data-tab=\"5\" role=\"region\" aria-labelledby=\"elementor-tab-title-2405\"><p>This means differentiating your product from competitors by highlighting the key features that make the product unique. By emphasizing a distinct feature, brands can position their product to be superior in that aspect. This can help capture the <span class=\"mark-keyword\">attention<\/span> of <span class=\"mark-keyword\">customers<\/span> who value that attribute.<\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c551b23 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c551b23\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6e253eb4\" data-id=\"6e253eb4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5920410f elementor-widget elementor-widget-spacer\" data-id=\"5920410f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-5eb20244 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5eb20244\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-73da10cb\" data-id=\"73da10cb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-678cabc9 elementor-author-box--avatar-yes elementor-author-box--name-yes elementor-author-box--biography-yes elementor-author-box--link-no elementor-widget elementor-widget-global elementor-global-9443 elementor-widget-author-box\" data-id=\"678cabc9\" data-element_type=\"widget\" data-widget_type=\"author-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-author-box\">\n\t\t\t\t\t\t\t<div  class=\"elementor-author-box__avatar\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/secure.gravatar.com\/avatar\/80521e1847766fa2c4b9f44e007cfcad?s=300&amp;d=mm&amp;r=g\" alt=\"Elizabeth Byrd\" loading=\"lazy\">\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class=\"elementor-author-box__text\">\n\t\t\t\t\t\t\t\t\t<div >\n\t\t\t\t\t\t<h4 class=\"elementor-author-box__name\">\n\t\t\t\t\t\t\tElizabeth Byrd\t\t\t\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-author-box__bio\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f3c1ecb elementor-widget elementor-widget-global elementor-global-9446 elementor-widget-post-info\" data-id=\"3f3c1ecb\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-c8acb19 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/catsy.com\/blog\/2023\/06\/05\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\tJune 5, 2023\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-5bc24ab1\" data-id=\"5bc24ab1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-19027b8d elementor-widget elementor-widget-spacer\" data-id=\"19027b8d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ff82fd7 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-left elementor-widget elementor-widget-global elementor-global-9449 elementor-widget-divider\" data-id=\"2ff82fd7\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tSHARE\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-54eb35bd\" data-id=\"54eb35bd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-11f036d9 elementor-widget elementor-widget-spacer\" data-id=\"11f036d9\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76014cf4 elementor-share-buttons--view-icon elementor-share-buttons--skin-minimal elementor-share-buttons--shape-rounded elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-global elementor-global-9452 elementor-widget-share-buttons\" data-id=\"76014cf4\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-59d94c38 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59d94c38\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2b2cfda4\" data-id=\"2b2cfda4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-53a216d elementor-widget elementor-widget-spacer\" data-id=\"53a216d\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f6e00f7 elementor-posts__hover-none elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-widget elementor-widget-global elementor-global-9455 elementor-widget-posts\" data-id=\"1f6e00f7\" data-element_type=\"widget\" data-settings=\"{&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-28398 post type-post status-publish format-standard has-post-thumbnail hentry category-ai category-channels category-integrations category-pim category-pim-dam category-product-experience-management-pxm category-technical-advice category-tools tag-brand-marketing tag-dam-and-pim-integration tag-ecommerce tag-ecommerce-ai tag-multi-channel-retailers tag-pim tag-pim-ai tag-pim-software tag-product-catalog tag-product-experience-px tag-product-experience-management tag-product-information-management tag-pxm tag-tools\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/catsy.com\/blog\/pxm-and-customer-loyalty-building-lasting-relationships\/\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships-300x169.png\" class=\"attachment-medium size-medium wp-image-28400\" alt=\"catsy-pim-pxm-customer-loyalty-building-lasting-relationships\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-customer-loyalty-building-lasting-relationships.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/catsy.com\/blog\/pxm-and-customer-loyalty-building-lasting-relationships\/\" >\n\t\t\t\tPXM and Customer Loyalty: Building Lasting Relationships\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/catsy.com\/blog\/pxm-and-customer-loyalty-building-lasting-relationships\/\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tCeejay S Teku\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tApril 16, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-28390 post type-post status-publish format-standard has-post-thumbnail hentry category-ai category-channels category-integrations category-pim category-pim-dam category-product-experience-management-pxm category-technical-advice category-tools tag-brand-marketing tag-dam-and-pim-integration tag-ecommerce tag-ecommerce-ai tag-multi-channel-retailers tag-pim tag-pim-ai tag-pim-software tag-product-catalog tag-product-experience-px tag-product-experience-management tag-product-information-management tag-pxm tag-tools\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/catsy.com\/blog\/catsy-pim-ultimate-pxm-tech-stack\/\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack-300x169.png\" class=\"attachment-medium size-medium wp-image-28394\" alt=\"catsy-pim-pxm-ultimate-tech-stack\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-pxm-ultimate-tech-stack.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/catsy.com\/blog\/catsy-pim-ultimate-pxm-tech-stack\/\" >\n\t\t\t\tThe Ultimate PXM Tech Stack\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/catsy.com\/blog\/catsy-pim-ultimate-pxm-tech-stack\/\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tCeejay S Teku\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tApril 15, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-28383 post type-post status-publish format-standard has-post-thumbnail hentry category-ai category-channels category-integrations category-pim category-pim-dam category-product-experience-management-pxm category-technical-advice tag-brand-marketing tag-dam-and-pim-integration tag-ecommerce tag-ecommerce-ai tag-multi-channel-retailers tag-pim tag-pim-ai tag-pim-software tag-product-catalog tag-product-experience-px tag-product-experience-management tag-product-information-management tag-pxm\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/catsy.com\/blog\/catsy-pim-global-pxm-better-product-experiences-worldwide\/\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide-300x169.png\" class=\"attachment-medium size-medium wp-image-28384\" alt=\"catsy-pim-global-pxm-better-product-experiences-worldwide\" srcset=\"https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide-300x169.png 300w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide-1024x576.png 1024w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide-768x432.png 768w, https:\/\/catsy.com\/blog\/wp-content\/uploads\/2026\/04\/catsy-pim-global-pxm-better-product-experiences-worldwide.png 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/catsy.com\/blog\/catsy-pim-global-pxm-better-product-experiences-worldwide\/\" >\n\t\t\t\tGlobal PXM: Creating Better Product Experiences Worldwide\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/catsy.com\/blog\/catsy-pim-global-pxm-better-product-experiences-worldwide\/\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-post__meta-data\">\n\t\t\t\t\t<span class=\"elementor-post-author\">\n\t\t\tCeejay S Teku\t\t<\/span>\n\t\t\t\t<span class=\"elementor-post-date\">\n\t\t\tApril 14, 2026\t\t<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\n\n\t\t\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e73892e elementor-widget elementor-widget-spacer\" data-id=\"e73892e\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>How to Augment eCommerce Sales Using the Attribute of a Product Product attributes can have a direct impact on a buyer\u2019s purchasing decision. They help<\/p>\n","protected":false},"author":8,"featured_media":15766,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","footnotes":""},"categories":[11],"tags":[8,19],"_links":{"self":[{"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/posts\/13037"}],"collection":[{"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/comments?post=13037"}],"version-history":[{"count":44,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/posts\/13037\/revisions"}],"predecessor-version":[{"id":21314,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/posts\/13037\/revisions\/21314"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/media\/15766"}],"wp:attachment":[{"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/media?parent=13037"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/categories?post=13037"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/catsy.com\/blog\/wp-json\/wp\/v2\/tags?post=13037"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}